Apex // Motion

Immersive real-time 3D Porsche configurator experience

Year
2026
Role
Design & development
Category
Experience
Stack
Next.js, TypeScript, React Three Fiber, GSAP, Three.js
Preview of the Apex // Motion project

Context

Build a smooth, immersive 3D experience around a complex Porsche model (real-time configurator, circuit telemetry) without sacrificing web performance or accessibility.

Solution

Built a real-time configurator with React Three Fiber and Three.js, optimized via Draco compression and conditional rendering (IntersectionObserver, adaptive resolution). Animations driven by GSAP/Lenis with procedural audio via the Web Audio API, with no audio files.

Technical architecture

  • Real-Time 3DReact Three Fiber, Drei and post-processing (bloom, grain, vignette) for a cinematic 60 FPS render
  • PerformanceConditional rendering (IntersectionObserver, tab visibility), adaptive resolution and lazy-loading via next/dynamic
  • Experience45-color configurator, seven-decade heritage timeline, circuit telemetry and procedural audio (Web Audio API)

Measured performance

  • Performance100
  • Accessibility96
  • Best practices100
  • SEO100

Every project follows eco-design standards: advanced caching, lazy-loading, next-gen image formats, and low-carbon-footprint hosting.